Abstract:Established in 2006, Aliceblue is an online brokerage firm offering investment services at the lowest brokerage fee, based in Bangalore, India. Aliceblue has its presence across 20 cities in India, and today serves more than 1.5 lakh active traders and more than 10000 Partners every day. Aliceblue is a member of MCX (Multi Commodity Exchange), NCDEX (National Commodity & Derivatives Exchange Limited), NMCE (National Multi-Commodity Exchange) & NSEL (National Spot Exchange Limited) and is the 6th largest by trade volume and recipient of Multiple MCX awards over the last few years as “the best stock broking company”.
General Information & Regulation
Established in 2006, Aliceblue is an online brokerage firm offering investment services at the lowest brokerage fee, based in Bangalore, India. Aliceblue has its presence across 20 cities in India, and today serves more than 1.5 lakh active traders and more than 10000 Partners every day. Aliceblue is a member of MCX (Multi Commodity Exchange), NCDEX (National Commodity & Derivatives Exchange Limited), NMCE (National Multi-Commodity Exchange) & NSEL (National Spot Exchange Limited) and is the 6th largest by trade volume and recipient of Multiple MCX awards over the last few years as “the best stock broking company”.
Market Instruments
With Aliceblue, investors can get access to a diversified range of trading products including stock, currencies, commodities, options, and any Futures as well as investing in Mutual Funds and IPOs.
Accounts & Charges
There are Corporate Accounts, LLP Accounts, Partnership Accounts, HUF Accounts are available on the Aliceblue platform. The account Opening charges for these accounts are: Trading, Demat and Commodity Account: ₹ 150/-, Annual Maintenance Charges: ₹ 400. The brokerage remains the same for all types of accounts.
Freedom15 Brokerage Plan
Aliceblue put forward a Freedom 15 Brokerage Plan, which indicates you can buy any stock, currency, commodity, options, or Futures and pay maximum ₹ 15 (Indian Rupee) per order. Here are details of this plan:

Please keep in mind that Bracket Order charges are applicable at Rs.4+GST on every executed order.
Trading Platforms
When it comes to trading platform available, Aliceblue offers a platform called ANT, available on Web, Mobile devices. There is also an ANT Plus, which offers reliable API to help you build fledged trading platform.
Trading Tools
Aliceblue offers a series of useful trading tools to help you acquaint yourselves with stock trading environment. They include Margin Calculator, Brokerage Calculator, Pivot Points, RMS Live, Trade Link.
Customer Support
Aliceblue offers various contact channels. And they can be reached through online chat, telephone, email as well as some social media platforms including Facebook, Twitter, Instagram, Youtube and more.

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