Ultima Markets Joins Inter Milan as Asia Partner

Ultima Markets‘ new regional pact with Inter underscores expansive global intent, aligning a finance-first brand with a football institution to accelerate reach across Asia’s vast supporter landscape. The agreement confers Exclusive Regional Partner status in Asia-Pacific and was unveiled on August 28, 2025, framing a multi-year collaboration aimed at long-term brand and audience growth for both parties.

The scope extends well beyond conventional sports branding, centering on co-created media, digital rollouts, and concise learning programs tailored to Asia‘s surging communities of football devotees and retail traders, with distribution planned across multiple social channels overseen by Ultima Markets. Stakeholders are encouraged to track forthcoming activations through the broker’s official platforms as initiatives phase in over the partnership term.

A ceremonial signing is slated to take place in Milan, with the exact timing to be finalized, reflecting the partnership‘s formalization cadence and European footprint. This approach dovetails with both organizations’ goals to selectively stage high-visibility milestones to sustain momentum across fan and client touchpoints.

Inters competitive pedigree—including 20 Serie A s, three UEFA Champions League crowns, and the landmark 2010 treble—provides a performance benchmark the broker cites as a cultural mirror for its trading stack and client service ethos. The collaboration is designed to channel football excitement into practical financial learning, positioning experiences that bring supporters closer to the pitch and to market participation.

Gareth Derbyshire, Chief Strategy Officer at Ultima Markets, notes the resonance of teamwork and precision in football with the firms philosophy of trader enablement, asserting that the collaboration advances meaningful engagement that connects supporters to sport and financial capability. “Football inspires millions with its dedication, teamwork, and precision… Our collaboration with Inter Milan goes beyond brand exposure to create meaningful connections that bring fans closer to both the game and financial empowerment,” he said.

Giorgio Ricci, Chief Revenue Officer at FC Internazionale Milano, emphasizes shared ambition and the opportunity to deepen ties across one of the club‘s largest constituencies in Asia, where Inter counts hundreds of millions of followers. He highlighted plans to activate innovative formats capable of strengthening loyalty and discovery across the region’s digitally native audiences.

The brokers recent UK push illustrates a broader expansion arc: Ultima Markets obtained FCA permissions through the acquisition of Tiger Brokers (UK) Ltd in a transaction approved in July 2025, with the entity rebranded as Ultima Markets UK Limited. Public reporting indicates an onboarding start in 2026 for a localized offering, reflecting a staged entry into a market with entrenched incumbents and heavy compliance overheads.

Strategically, the firm is balancing mature and growth geographies—leveraging its Asian base while preparing for UK and European competition—amid industry consolidation and exits by several CFD providers. Coverage notes the UK landscape‘s heightened acquisition costs and regulatory stringency, factors that make Ultima Markets’ counter-cyclical entry notable among peers.

Ultima Markets provides multi-asset CFD access spanning forex, commodities, indices, and equities, and cites infrastructure reliability, transparency, and education as differentiators, alongside multi-jurisdictional regulation that includes Mauritius, South Africa, and the newly added UK authorization. Corporate communications also point to recent recognition for platform capabilities in Europe and participation in global sustainability frameworks as signals of intent and standards.

About Ultima Markets

Ultima Markets is a licensed, multi-asset broker providing access to over 250 CFD instruments across forex, commodities, indices, and shares. Headquartered in Hong Kong and regulated in Mauritius and South Africa—as well as the UK—the firm is recognized for its trading infrastructure, transparency, and commitment to trader education. The companys recent accolades and participation in the UN Global Compact highlight its ambition on the global stage.