#StrategyTips The Power of Trend Following Strategies Trend following is one of the most reliable and time-tested trading strategies. It focuses on trading in the direction of the market’s main movement rather than trying to predict reversals. The idea is simple — “the trend is your friend.” Traders use tools like moving averages, higher highs and lows, or price channels to confirm trend direction. This approach reduces guesswork and allows for higher-probability setups. Trend following requires patience, as trades can run for days or weeks, but when executed with discipline, it delivers consistent results and minimizes emotional trading errors.